Friday, January 1, 2010

Marketing the start of a new year

Finding marketing opportunities in calendar events

The new year is only a half-day old but marketers have already begun integrating the start of 2010 into their marketing efforts in areas including pricing,

HTML e-mail featuring special pricing

Web site -- new product features

Television advertisement -- special event re: product

Wait 'til next time
Obviously it is too late to take advantage of New Year's Day 2010.... but the calendar has many other days that might become part of a successful marketing campaign.

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